Global Marketing

Read the article, “Marketers focus more on global ‘tribes’ than on nationalities”. Recommend three additional products that could be marketed to tribes, and elaborate on which tribe you are referring to, and why that product could be marketed to them.

article
Hymowitz, C. (2007, December 10). Marketers focus more on global ‘tribes’ than on nationalities. Wall Street Journal. p. B.1. Retreived from the ProQuest database.

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